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| Academics and
Research >>
Academic
Staff >>
Faculty |
Faculty |
Naval Bhargava
Dean International Relations & Senior Professor
Marketing
Profile
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General Info |
| Area: |
Integrated
Marketing Communications
Brand & Marketing Performance Management
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| Education: |
PGDM from IIM Calcutta
B Tech Chemical Engineering from IIT, Kanpur
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| Work
Experience: |
Academic
Experiece - 8 Years |
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Industry Experience -
28 Years |
| Area
of Interests: |
Teaching Interests
• Brand & Marketing Performance
Management
• Integrated Marketing
• Strategic Marketing
• International Marketing
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Research Interests
• Marketing strategy
• Tangible and Intangible value drivers
of Brand & marketing performance
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Consulting Interests
• Marketing Strategy, Internal Marketing
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Phone: +912717308250
E-mail: naval@mica.ac.in
Web page: www.mica-india.net
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