Executive Training:
• Conducted a full workshop on “Buying
and Merchandising” for Al Shaya
Retail, Kuwait, September, 2006
• Delivered a lecture on “
Creating a retail image-jewellery retailing”
at IIJS, Mumbai, July, 2005
• Conducted a workshop on “Understanding
retail communication and building retail
image” for Splash Departmental store,
Landmark group, Dubai, March, 2005
• Delivered a key note lecture at
CII Retail Summit-2003 at Kolkata on Visual
merchandising and retail communications.
August, 2003
• Delivered a lecture on “Commodity
Retailing” to TATA Steel marketing
department, August, 2003
• Conducted a workshop on Petroleum
retailing for IOC, June, 2003
• Conducted a workshop on “
understanding shopper behaviour in apparel
retailing” for Madura Garments,
June, 2003
Current work in progress:
Working papers:
• Re-defining Shopping Involvement
• Store choice behaviour
Articles:
• Malls in Dubai
Case-lets:
• Landmark group
• Spinneys Supermarket
Presentations in International
Conferences:
• Sinha, P. K. & Uniyal, D.
P. Measuring Shopping Involvement: a scale
development approach In International
Conference on Research issues in Marketing.
IIM Ahmedabad, January, 2007
• Malls in India-an attitudinal
study In 12th EIRASS conference, in Orlando,
Florida, USA, July, 2005.
• Dwarika, D. P. and Gandhi, A.
V. Attitude and perception towards Malls
In International Marketing conference,
January, 2005. IIM Ahmedabad.
• Dwarika, D. P. Marketing to Tweens
In 11th EIRASS conference, Prague, Czechoslovakia,
July, 2004.
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