Programme | Pedagogy | Curriculum| Programme Details

PROGRAM DESIGN:

The program is uniquely designed to enhance learning by a judicious mix of class room learning along with practical assignments that the participants can implement at their work place. This will enable the participants to implement their class-room learning in the field and realize the practical value and relevance of the learning. To the employers, the value of the program will be the tangible impact or value-addition in the workplace. Keeping the requirements of the target audience in mind and the objectives of providing cost effective quality education conveniently, the program consists of 12 modules that cover the strategic as well operational aspect of communications management. Each module would be supported by textual readings, cases and exercises relevant to the participants. During the intervening period the participants can be in contact with the faculty through email and telephone for guidance and discussion. The program would be delivered through two sessions every month, on pre-announced dates, totaling 24 days spread over one year period. On each day of contact, there would be 4 sessions and thus, 96 sessions in all. The content of each module is given in the Table below. Specific preparations and requirements for each of the sessions would be provided prior to holding of the modules.